Education & Training Institutions Marketing Launch Packages
groweik builds one-time marketing launch packages for education and training institutions, from K-12 schools and universities to coaching centers, bootcamps, and special needs education providers. Each institution type has a different enrollment cycle, audience, and trust barrier, so the package is scoped around your actual admissions calendar and delivered once, not billed as a recurring retainer.
12 Institution Types We Market For
Every institution type has a different enrollment cycle, audience, and trust barrier, pick yours for a dedicated breakdown.
A One-Time Launch, Built Around Your Enrollment Calendar
Every package includes the same four pillars, scoped to your institution's size and enrollment calendar.
Content Creation
A launch content library, social posts, short-form video, and graphics, built around your program mix and admissions calendar, ready before you go live.
Ad Management
Meta, Google, and (on higher tiers) LinkedIn ad accounts built, launched, and optimized through your first campaigns. You never touch an ads dashboard.
Lead Routing & CRM
Every inquiry routes straight into your existing admissions system (Blackbaud, FACTS, Slate, or your own CRM) with automated follow-up, live from day one.
Reporting & Handoff
A launch performance report tied to your enrollment deadlines, plus a strategy call on higher tiers, and full ownership of everything we built.
One-Time Launch Pricing
A one-time launch investment, not a recurring retainer. Choose a tier, or build a custom scope.
Every package includes full ownership of what we build, website, brand kit, ad accounts, and content are yours once delivered.
one-time investment, 50% upfront to start
A complete launch foundation for a new institution or single-location center.
Get Started- Full website design & build (mobile-optimized, enrollment-ready)
- Brand kit (logo, colors, typography)
- Google Business Profile setup & optimization
- Basic enrollment inquiry form setup
- 8 launch-ready social media posts
- 4 custom graphics
- 30 Days Technical Support
one-time investment, 50% upfront to start
Everything in Starter, plus paid ads and a full enrollment funnel to fill your first cohort.
Get Started- Everything in Starter
- Meta + Google Ads account setup & first campaigns launched
- Enrollment landing page design & A/B testing
- Automated inquiry form + CRM lead routing
- Automated inquiry follow-up sequences
- Public document & brochure preparation (enrollment packets, prospectus, handouts)
- Seasonal event banner & flyer design
- 60 Days Technical Support
one-time investment, 50% upfront to start
Everything in Grow, plus an AI chatbot for inquiries and advanced tracking for maximum visibility.
Get Started- Everything in Grow
- AI chatbot for admissions inquiries
- Server-side tracking + advanced conversion funnels
- Advanced CRM/admissions system integration
- Full event banner & flyer design (all seasonal events)
- ID card & business card design
- Print files provided, printing handled by your local vendor
- 90 Days Full Support
Need something different?
Build your own package — tell us what you need.
- Pick only the services you need
- Flexible one-time project-based scoping
- Dedicated account manager
- Scale the scope up or down before we start
Already Running an Institution? Monthly Management Pricing
Ongoing monthly marketing management for institutions that are already open and enrolling, not a one-time launch.
Most businesses start with the 3-month plan
A consistent marketing foundation for small businesses and single-location operations.
Get Started- 8 social media posts per month
- 1 short-form video edit per month
- 4 custom graphics per month
- Meta ads management (up to $1,000/mo ad spend)
- Social profile management, Facebook
- Website maintenance & uptime monitoring
- Basic lead/inquiry form setup
- Monthly performance report
- Email support (48-hour response)
Everything in Starter, plus multi-channel ads and lead automation for growing businesses.
Get Started- 20 social media posts per month
- 3× 15–20 sec videos per month
- 1× 30–45 sec video per month
- 15 custom graphics per month
- Meta + Google + Pinterest Ads management (up to $3,000/mo ad spend)
- Social profile management, Facebook, Instagram, YouTube
- Landing page design & A/B testing
- Automated lead form + CRM routing
- Automated lead follow-up sequences
- Marketing collateral design (brochures, flyers, handouts)
- Seasonal event banner & flyer design
- Branded merchandise design (t-shirts & caps)
- Print files provided, printing handled by your local vendor
- Bi-weekly performance report + strategy call
- Priority support (24-hour response)
Everything in Growth, plus a dedicated account manager and full customer care coverage.
Get Started- 30 social media posts per month
- 8× 15–20 sec videos per month
- 3× 30–45 sec videos per month
- 2× 1 min+ videos per month
- 30 custom graphics per month
- Meta + Google + Pinterest + LinkedIn ads management (up to $8,000/mo ad spend)
- Social profile management, Facebook, Instagram, YouTube, LinkedIn, Quora, Medium, Pinterest, Twitter (X)
- Full website maintenance, hosting & server monitoring
- Advanced CRM/sales system integration & pipeline management
- Dedicated customer care line (call/chat/SMS handling)
- Full event banner & flyer design (all seasonal campaigns)
- Branded merchandise design (t-shirts & caps)
- ID card & business card design
- Brand kit refresh (logo, colors, typography)
- Print files provided, printing handled by your local vendor
- Weekly reporting + dedicated account manager
- Quarterly strategy & competitor audit
Compare Every Plan in Detail
See exactly what's included in each plan.
| Feature | Starter $999/mo | Growth $2,499/mo | Full-Service $4,999/mo |
|---|---|---|---|
| Content & Creative | |||
| Social media posts per month | 8 | 20 | 30 |
| Short-form video edits per month | 1 | 3 | 8 |
| 30–45 sec videos per month | — | 1 | 3 |
| 1 min+ videos per month | — | — | 2 |
| Custom graphics per month | 4 | 15 | 30 |
| Social profile management | Facebook, Instagram, YouTube | Facebook, Instagram, YouTube, LinkedIn, Quora, Medium, Pinterest, Twitter (X) | |
| Marketing collateral design (brochures, flyers, handouts) | — | — | |
| Seasonal event banner & flyer design | — | — | |
| Full event banner & flyer design (all seasonal campaigns) | — | — | |
| Branded merchandise design (t-shirts & caps) | — | ||
| ID card & business card design | — | — | |
| Brand kit refresh (logo, colors, typography) | — | — | |
| Print files provided (printing handled by your local vendor) | — | ||
| Ad Management | |||
| Ad platforms managed | Meta | Meta + Google + Pinterest | Meta + Google + Pinterest + LinkedIn |
| Managed ad spend | Up to $1,000/mo | Up to $3,000/mo | Up to $8,000/mo |
| Website & Tech | |||
| Website maintenance & uptime monitoring | — | — | |
| Full website maintenance, hosting & server monitoring | — | — | |
| Basic lead/inquiry form setup | — | — | |
| Landing page design & A/B testing | — | — | |
| CRM & Automation | |||
| Automated lead form + CRM routing | — | — | |
| Automated lead follow-up sequences | — | — | |
| Advanced CRM/sales system integration & pipeline management | — | — | |
| Support & Reporting | |||
| Performance reporting | Monthly | Bi-weekly + strategy call | Weekly + dedicated account manager |
| Support response time | Email, 48-hour | Priority, 24-hour | — |
| Dedicated customer care line (call/chat/SMS handling) | — | — | |
| Quarterly strategy & competitor audit | — | — | |
Need something different?
Build your own package — tell us what you need.
- Pick only the services you need
- Flexible monthly or project-based billing
- Dedicated account manager
- Scale up or down anytime
Running a school, college, or training institute? See our Education & Training Management page for tailored pricing and features.
How We Launch Your Enrollment Marketing
Enrollment Funnel Audit
We review your current admissions or inquiry flow, tour-to-enrollment conversion, and seasonal cycle before recommending a package.
Package & Channel Selection
We match a tier (Starter, Grow, or Business PRO) to your institution's inquiry volume, staff capacity, and budget.
Content & Ads Buildout
Social calendar, video and graphics production, and ad account setup get built specifically around your program mix.
Launch & Lead Routing
Inquiries route into your existing admissions or CRM workflow with follow-up automation live from day one.
Delivery Reporting & Handoff
You get a launch performance report tied to your enrollment deadlines, plus full ownership of everything we built, ready to keep running after handoff.
Common Questions
Is this a one-time project or an ongoing retainer?
It's a one-time project, not an ongoing retainer. You pay once, 50% upfront to start, and own the website, ad accounts, and content we build once the project is delivered.
How long does the project take?
Most packages deliver in 21-28 working days depending on tier and scope. Your first qualified enrollment inquiry is guaranteed within 45 working days of launch, or we keep working at no extra cost until you get one.
Can we start on a lower tier and add scope later?
Yes, many institutions start on Starter and add Grow or Business PRO scope later as a separate one-time upgrade, ahead of their peak enrollment season, rather than being locked into the original tier.
What if our institution doesn't fit neatly into one of the 12 categories?
That's exactly what the Custom package is for. We scope services around your actual enrollment model rather than forcing your institution into a predefined tier.
Who owns the ad accounts, website, and content once the project is delivered?
You do. Ad accounts, website access, video files, and graphics are yours the moment the project is delivered, there is no ongoing retainer and no lock-in on the assets we build.
Ready to Fill Your Next Enrollment Cycle?
Book a free 30-minute strategy call. We'll map your admissions calendar, review your current inquiry flow, and show you exactly how we'd build your enrollment marketing system.
